Under the Hat

Since 10to1 started (which seems ages ago, and yesterday at the same time), we’ve been telling people that we develop software. Or maybe that we create it, or even build it.

These seem to be the verbs that people use when talking about software. It’s something that you build, like a house, or a car. You take some piece of code from this library and a nice hack from that library, glue it together in your favorite language, et voilà, your software is ready. Everything else in this world is built that way, so it’s only logical software is built the same way.

Completely logical. Except that, well, it isn’t like that.

Creating software is more like creating a painting. You start with an outline of what you want, and then you start adding details, and color, and generally, make it a complete painting. And then, when you’re satisfied with your painting, it’s finished.

Creating software is even more like creating a business. You start with a limited set of functions, and then you add a service here, and a feature there. Your business grows and before you know it, you are Apple.

An even more compelling image is that of a tree. You start by making sure there is a trunk. This trunk is the core of your application: it will support all functionality. Just like the trunk grows with the rest of the tree, your core starts small, and grows.

Once the trunk is in place, the branches are added. You add a bit of functionality here, add some extra-nice usability there. Branches that are seldom used, get less attention than those that are used every day. Branches that are ugly, or not used at all, are cut. You don’t know which branches will be ugly, or will get a lot of attention from the start. But you do know it when you see the tree in all its glory.

We think that the tree analogy matches perfectly on how we believe software should be created. That’s why, from hence forward, 10to1 will describe its activities as ‘We grow software’.

It’s that time of year again: the sky is blue, the grass is growing, and the air is fragrant with the smell of flowers. The kind of days that leaves most people feelings happy and energized.

Okay, not entirely true at the moment but it is that time of year, March 6, when Barcamp Antwerp takes place. Always a good day to be had; discussions, presentations, new ideas and coffee.

Since a barcamp isn’t necessarily about anything the coffee better be good. So we’ve taken the liberty to do just that, enjoy and see you there !

Note:

Hi ! I‘m new here, after reading this I signed up for the job and am looking forward to “help us develop the most awesome applications”.

Not so long ago we decided to find someone to help us develop the most awesome applications.

I’m happy to announce that as of this morning Piet is joining us. After today’s great start, there is no doubt in my mind we made a good choice.

So, starting today, there’s 3 of us!

Sinds 2006 is 10to1 bezig met het ontwikkelen van web applicaties in alle soorten en maten. We gebruiken daarvoor vooral Ruby on Rails, en soms ook Java.

Na meer dan 3 jaar wordt het tijd dat we ons team versterken.

Daarom dachten wij aan jou!

Jij bent een gedreven software ontwikkelaar(ster). Je hebt interesse in web applicatie technologiën. Je weet wat “MVC” en “OOP” wil zeggen, en hoe je het moet toepassen. Je kent Ruby en Rails, of je bent gebeten om het te leren. Als termen zoals “iPhone development” of “Android ontwikkeling” je sexy in de oren klinken, is dat mooi meegenomen.

Wij bieden je een toffe job in een fantastische omgeving waar de nieuwste technologiën gebruikt worden, in een team van sympathieke mensen. Ons kantoor is in het rustige Edegem, vlakbij Antwerpen, de E19 en de A12.

Geïnteresseerd? Laat van je horen op info@10to1.be !

Let’s assume:

• You have an iPhone
• You love your iPhone
• You have a Flickr account
• You want to share your pics by using only one service: Flickr
• You have a Twitter account
• You want to share your pics on Twitter

Now imagine, you can do all this stuff in one go. Life would be great, no?

Enter Flickr2Twitter. Set it up, and you will love your iPhone even more.

We‘ve moved today. Closer to our homes, and that was necessary. You can now better reach us, and that was even more necessary. The fact that the office is nice, is a great plus :)

From now on, you can find us at UBCA for custom software and web application development, iPhone development, Ruby and Rails contracting, or just to drink a coffee.